Serious Off-Road Performance on Land Rover SVO’s Agenda

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Last week we saw one of the fruits of the Special Vehicle Operations (SVO) department at Jaguar Land Rover in the form of the Holland & Holland Range Rover, an uber-lux hunting rig for Engand’s landed gentry. But that’s only the tip of the iceberg for SVO, which also plans to produce extreme off-road machines as well.

According to a report from the U.K.’s Auto Express, SVO plans to concentrate on creating four types of vehicles: high-performance road cars (think tweeked-up Jaguar R models or the Range Rover Sport SVR), luxury derivatives like the Holland & Holland Range Rover, collector models like the Jaguar Project 7, and finally, all-terrain performance vehicles.

Presumably, this last category would be limited to Land Rover vehicles exclusively, and might include factory-outfitted adventure vehicles based on Discovery, Range Rover Sport and the next Defender. Serious off-road equipment such as integrated winches, all-terrain tires, additional lighting, roof racks and more adventure-focused trimmings might round out the equipment list.

According to Land Rover’s John Edwards, “Land Rover has that all-terrain capability built into all its products, but we need to give customers the permission to use it.”

For enthusiasts that may be growing concerned over the company’s push toward more luxurious offerings, this report comes as good news. No word yet on when we’ll see the first such Land Rover SVO model, however.


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